This research was conducted in the framework of the project CET – Communicate – Engage – Transform implemented by a Consortium of four organizations from 3countries: Generation Why Not (Belgium – as the leading organization), Movelt (Greece), BUM (Serbia) and CONNECT International (Belgium – as an ENGO).
It was done through an online questionnaire targeting local youth organizations across Europe with the aim to assess the quality of external communication in the work of local youth organizations.
The focus of the research revolved around assessing the communication skills of local youth organizations.
The research examined a specific segment of the respondents’ current communication capacities – external communication. Through this analysis we managed to identify the level of awareness of stakeholders, their needs and preferences, as wel as the gaps ni external communication skills they may have, the strengths and weaknesses in the effectiveness of their external communication and quality of the message delivery to stakeholders. Finally, we explored the current communication tools and procedures used by youth organizations and we identified learning needs and training opportunities for staff members working on communication.
